The recent box office success of the Barbie movie has surprised everyone. Especially considering it beat out the highly anticipated Oppenheimer biopic. While Barbie’s built-in fanbase and marketing power, several other factors contributed to its victory with a $155 million ticket record.
Barbie takes the box office crown. Meanwhile, Oppenheimer rises at a historic weekend. “Barbie” grossed $155 million in ticket sales in 4,243 theatres in North America. “Oppenheimer” has grossed $80.5 million at the box office in 3,610 cinemas in the United States and Canada.
This summer’s best-selling movies aren’t going up to be big-budget action flicks like Ant-Man or Indiana Jones. It’s pink, plastic, and feminist research that defines Barbie. According to the source, the film industry received a needed shot in the arm thanks to the cinematic, cultural phenomenon that is Barberheimer.
Barbies Debut Week’s Collection
Warner Bros. projected $75 million in box office sales for Barbie’s opening weekend. It is analysts predicted $110 million. Barbie’s cultural cache led to high preview ticket sales and the biggest single-day debut of the year, with $70.5 million between Thursday and Friday sales. It also became the biggest North American opening for a movie directed by a woman and the biggest debut for a comedic film.
Oppenheimer Debut Week’s Collection
Universal Studios’ R-rated biopic, Oppenheimer, starring Cillian Murphy, nailed $40 million in its opening weekend, doubling its projection. The film broke records for the second-highest opening for a non-franchise, R-rated film, the third-biggest opening for a biographical film in North America, and the seventh-biggest opening for films longer than 165 minutes.
Audiences celebrated the release of these movies with memes, merchandise, and marketing mania. Although the same-day release sparked rivalry, each film boosted the other, with over 200,000 people purchasing tickets for the double feature. Both movies received high ratings on Rotten Tomatoes and Cinema Score exit polls. However, viewers expressed their ecstatic approval.