5 Famous Companies Who Think Out Of The Box and Prevail
From KFC to Apple To Colgate, every famous company take one step ahead and create something that helps them grow a new target market. This phenomenon is called Brand extension. In this article we will learn the top 5 most unique examples of brand extension.
Ever seen your favorite brand launch a new product? I was amazed when Reese's went beyond peanut butter cups and started offering things like homemade dessert bars and peanut butter for toast. You can find similar brand extension examples everywhere, like in your local coffee shop or the famous laundry detergent you use.
Continue reading to discover how brand extensions work and what lessons they hold for growing your business.
Colgate's Lasagnas and Dinner Options
Colgate has had mixed results with its brand expansio...