Tupperware Files for Bankruptcy After Years Of Ruling Industry
Tupperware Brands Corporation, the iconic maker of food storage containers, filed for Chapter 11 bankruptcy protection in September 2024. Increased raw materials, shipping, and labor costs have also impacted their profitability.
Tupperware, once a household name known for its colorful food storage containers, has filed for bankruptcy. The brand, which gained immense popularity in the 1950s through home-hosted "Tupperware parties," has struggled in recent years to maintain its relevance and adapt to changing consumer habits. Despite its efforts to modernize, the company has been hit by falling sales, mounting debt, and a shift in buyer behavior, ultimately leading to its decision to file for bankruptcy.
A Glimpse of Glory Days
Tupperware was founded in 1946 by Earl Tupper, who int...